Chongqing Linxiafei Catering Management Co., Ltd. was born in the wave of the times when the country vigorously promoted rural revitalization and integrated urban and rural development. It is an innovative comprehensive service enterprise that upholds the concept of "industry revitalizes agriculture, culture builds souls, and digital empowerment" and practices "using food as media., linking urban and rural areas and empowering rural revitalization in a new era". Relying on the unique ecological resource advantages of Xiushan Tujia and Miao Autonomous County, with "Xiushan Native Chicken" as a key focus, and the reform of supply and marketing cooperatives as an important link, the company strives to create the country's first "three-chain integration" comprehensive empowerment platform for agricultural special products. It is committed to realizing the branding, standardization and globalization of high-quality products in the mountains, helping it move out of the Wuling Mountains, moving towards the world stage, and continuing to inject strong impetus into rural revitalization. The company actively responded to the national call for "three-in-one" comprehensive reform and deeply integrated into the national rural revitalization strategy. It used the historical and cultural district of Baixiang Street in Yuzhong District as a city display window, linked with Xiushan's "Border Town" cultural tourism IP, and carefully built an innovative ecosystem of "cultural experience + product sales + digital circulation". By integrating a total of 200,000 acres of base resources such as Xiushan native chickens, tea leaves, and Chinese medicinal materials, 7 million ecological native chickens have been successfully served on the urban table, allowing the aroma of tea in the 200,000 acres of tea gardens to spread across the world. It not only creates a high-quality life "from the field to the tip of the tongue" for urban consumers, but also builds a golden channel for 32,000 farmers to increase their income and become rich, promoting the sharing of development results between rural and urban areas. As a "digital leader" in the field of rural revitalization, the company took the lead in carrying out innovative practices of integrating the three chains of "industrial chain + supply chain + value chain" to drive industrial upgrading. In terms of the industrial chain, it extends to the construction of standardized planting and breeding bases, and develops high-value-added products such as instant chicken soup and Polygonatum tea, effectively promoting the premium of agricultural products by more than 30%; in terms of supply chain innovation, relying on the network of supply and marketing cooperatives to build a "48-hour" cold chain system with Chongqing reaching and 72-hour nationwide reaching ", the fresh food loss rate is reduced by 50% compared with industry standards; At the leap level of the value chain, we will create a regional brand of "Wuling Heritage", and use intangible cultural heritage workshops, AR traceability, cross-border live broadcasts and other means to cleverly combine Miao embroidery and native chickens, making Nuo opera culture resonate with the e-commerce economy. Using technology as a brush, the company carefully draws a digital blueprint for rural revitalization: creating a digital engine and opening a new picture of urban-rural integration. The "Xiushan Good Things" Experience Hall on Baixiang Street uses VR technology to restore the scenery of the ecological breeding farm, realizes scanning code traceability through smart shelves, and provides an immersive experience of intangible cultural heritage research. It receives more than 100,000 tourists every year. Cultivate the "Xiushan Cuicui" IP with millions of fans, link the "832 Platform" and "Box Horse Xiansheng" to build a global marketing matrix with annual sales of 30 million yuan. Create a private domain ecosystem of 10,000 high-end members and provide them with customized services. Members can exchange points for tea travel routes, making consumption a practical action to help rural revitalization. The company has always fulfilled its social responsibility of resonating with the times and being united with the people. It knows that the value of the company lies in benefiting one party. By increasing farmers 'income and holding activities such as tea picking festivals and harvest festivals, the company has revitalized intangible cultural heritage skills. Leave a solid development force for the countryside. Future vision to create a new benchmark for rural revitalization: Standing at a new historical starting point, Chongqing Linxiafei Catering Management Co., Ltd. will use the "Xiushan Model" as a blueprint and plan to bring the experience of "three chain integration" to 50 villages and towns in Wuling Mountain Area within three years. Promote and export to help more high-quality agricultural products go out of the mountains and the world. We firmly believe that every bowl of steaming Xiushan chicken soup is a vivid testimony of urban and rural integration; every vibrant tea garden is a green hope for rural revitalization.

Chongqing Linxiafei Catering Management Co., Ltd. is deeply engaged in the "three-chain integration" model and relies on 200,000 acres of base resources such as Xiushan local chickens, tea, and Chinese medicinal materials to create a benchmark for urban-rural integration "from the field to the tip of the tongue". In order to support the strategic path of "first store demonstration-regional replication-national layout-international expansion" and achieve the globalization goals of "one country, one museum" and "one county, one product", the company decided to use the "Linxia Fei Digital Smart Park" as a carrier, build a "product + experience + data" closed loop.

Create an international official website that integrates brand display, product traceability, experience reservation, and data interaction, becoming a digital window for the "three-chain integration" strategy.

Future vision to create a new benchmark for rural revitalization: Standing at a new historical starting point, Chongqing Linxiafei Catering Management Co., Ltd. will use the "Xiushan Model" as a blueprint and plan to bring the experience of "three chain integration" to 50 villages and towns in Wuling Mountain Area within three years. Promote and export to help more high-quality agricultural products go out of the mountains and the world. We firmly believe that every bowl of steaming Xiushan chicken soup is a vivid testimony of urban and rural integration; every vibrant tea garden is a green hope for rural revitalization.